When shopping around for website hosting options, you likely came across WordPress. WordPress is a widely popular content management system (CMS) used by small businesses and bloggers alike. But is it right for you? How well does it lend itself to the website needs of small businesses? In this installment of "Prospect Genius Reviews...," we'll find some answers. First, to be clear, there are two branches of the WordPress enterprise: WordPress.org and WordPress.com. They each provide different … [Read more...] about Prospect Genius Reviews: WordPress for Website Hosting
Prospect Genius Reviews: Pixlr, a Free Image Editing Tool
Most people have heard of Photoshop, but probably a fraction of those people have heard of Pixlr. A free alternative to Photoshop, Pixlr is an effective image editor that should be in every small business owner's marketing toolkit. In this edition of "Prospect Genius Reviews...," we'll explain why. First, let's establish the importance of images in the context of online advertising. When it comes to the appearance of your website, social media profiles, and online directory listings, … [Read more...] about Prospect Genius Reviews: Pixlr, a Free Image Editing Tool
Prospect Genius Reviews: Squarespace for Local Businesses
Squarespace is an online platform that's heralded as a magic cure for website building. With "Build It Beautiful" as its slogan, it focuses on designing attractive, flexible, and customizable templates for its users. However, when it comes to local online advertising capabilities for small businesses, how much does it actually offer? In this edition of "Prospect Genius Reviews...," we'll examine how effective Squarespace is for small, local businesses who want to promote themselves … [Read more...] about Prospect Genius Reviews: Squarespace for Local Businesses