Google Trends, a keyword tool that many advertisers are starting to use as a replacement for the AdWords Keyword Planner, provides users with data about trending search topics. Rather than showing a lump sum of search keywords, Trends presents search patterns by region, time period, category, and more. In theory, this makes it easier for advertisers to pinpoint the most popular keywords for a given campaign. In this edition of "Prospect Genius Reviews...," we'll take a look at the tool's … [Read more...] about Prospect Genius Reviews: Google Trends
Prospect Genius Reviews: Yahoo Search
If you're a Mozilla Firefox user, then you're probably already aware that the latest version of Firefox came with a new default search engine: Yahoo Search. Mozilla's partnership with Yahoo was a deal that surprised the local search community, but does that necessarily mean it was the wrong move? In this edition of "Prospect Genius Reviews...," we'll discuss the merits of Yahoo Search and why its new status as Firefox's default search setting is a positive addition to the search engine … [Read more...] about Prospect Genius Reviews: Yahoo Search
Prospect Genius Reviews: DuckDuckGo
DuckDuckGo, a search engine that promises "real privacy, smarter search, and less clutter," has been in the tech news a lot lately. It's a smaller search engine than Google and Bing, yet it's receiving an unusual amount of praise from industry leaders. Why? In this edition of "Prospect Genius Reviews...," we'll find out. To preface: DuckDuckGo has been exalted by countless experts and news organizations since its launch in 2008. Prospect Genius's review of DuckDuckGo won't break any new ground, … [Read more...] about Prospect Genius Reviews: DuckDuckGo
Prospect Genius Reviews Bing Search
Google is undeniably the name that everyone associates with online search. It is so deeply embedded in the current mind share that it is now a verb. But is it really the superior search engine? How does Bing compare? This week, "Prospect Genius Reviews..." will try to get to the bottom of these questions. When you first start using Bing to search online, you'll notice right away that there's... nothing to notice. In truth, there's really not much of a discernible difference between Google and … [Read more...] about Prospect Genius Reviews Bing Search