It's no secret that Google+ is one of the less popular social media platforms on the web, paling in comparison to Facebook, Twitter, and even Instagram. However, because its information is integrated with Google My Business and Google Maps, it has always held a modicum of value in the local search arena. But with customer reviews now gone from Google+ pages due to the most recent update of Google+, local business owners are wondering: Is keeping up a social media profile on Google+ worth the … [Read more...] about Prospect Genius Reviews: Google+ as a Social Media Platform
Prospect Genius Reviews: Yodle
Yodle is an online marketing company that advertises for small, local businesses. It was recently ranked ninth on Forbes's list of "America's Most Promising Companies." From a financial standpoint, that's probably accurate. But when viewed through the lens of the online advertising industry, does it actually live up to its promise? In this edition of "Prospect Genius Reviews...," we'll dive into Yodle's business practices and client reviews to find out. Yodle was founded in 2005 under the name … [Read more...] about Prospect Genius Reviews: Yodle
Prospect Genius Reviews: Angie’s List
You've probably heard of Angie's List by now. It's an online review service containing crowd-sourced reviews of local businesses, focusing heavily on home and lawn care providers. While it claims to be a trustworthy resource that consumers can use to find reliable service providers, it has some questionable practices that lead us to understand it's not as consumer-driven as it claims to be. In this edition of "Prospect Genius Reviews...," we'll explore how trustworthy Angie's List actually … [Read more...] about Prospect Genius Reviews: Angie’s List
Prospect Genius Reviews: Ripoff Report
Ripoff Report is a for-profit website that hosts a platform for consumer complaints against specific companies. Some individuals laud it for its empowerment of consumers' right to free speech, but others condemn it for its apparent lack of authenticity, its preferential treatment of consumer reporters, and its unwillingness to cooperate with businesses. In this edition of "Prospect Genius Reviews...," we'll explain why we agree with the latter viewpoint. To start, Ripoff Report allows its users … [Read more...] about Prospect Genius Reviews: Ripoff Report